Selfridges window by Kyle Bean . London

Having worked for clients such as the New York Times and BBC, and created inspiring window displays for Hermes and Liberty, it’s unsurprising that Selfridges snapped up Brighton-based designer Kyle Bean’s talents, once he had pitched this wonderful window display concept to them. Drawing upon the theory that ‘Matter cannot be created or destroyed, only transformed’ – Bean’s window displays showcase objects in their original form, side by side with inspirational transformations, weighing scales demonstrating that even after transformation, the matter remains equal……