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Monday, March 7, 2011

CHANEL and COLETTE joining forces in fashion , art & visual arts . Paris

From March 1st to 10th, two legendary addresses in the world of Fashion – CHANEL 31 rue Cambon and COLETTE 213 rue Saint-Honoré – will be blending their creative talent to open an ephemeral boutique at 336-340 rue Saint-Honoré. Stretching over 200 m², the boutique is set in the industrial surroundings of a former garage turned into a giant living display space.

This spontaneous and eclectic installation will combine fashion, visual arts and musical performances, resulting in a fun-fuelled, creative mix and match by CHANEL and COLETTE with a rock ‘n’ roll vibe.

The headlining creations from the CHANEL 2011 Spring-Summer collection will arouse curiosity when juxtaposed with a selection of pieces from young designers chosen by COLETTE.

Legendary CHANEL bags and this season’s designs, including a MADEMOISELLE bag in the famous COLETTE colour, will be originally customised by various artists such as Kevin Lyons, Soledad, André, Fafi and SO-ME.



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